Web development blog
Practical guides on WordPress, Shopify and Webflow development, with tips on SEO, page speed and keeping your website easy to manage.
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How I get Webflow sites to rank on Google
Seven practical Webflow SEO steps, from header tags and schema markup to image compression, backlinks and tracking results in Search Console.
Webflow
Why I recommend Webflow over WordPress for premium sites
Seven reasons I pick Webflow for high-end client sites, including faster load times, more design freedom, lower upkeep and easier collaboration.
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Shopify
How to use Shopify metafields on product pages
How to set up Shopify metafields, show them on product pages with Liquid, manage them through the API and fix the most common problems.
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WordPress
How I build local WordPress sites that rank
My process for local business WordPress sites: a lean plugin stack, a local SEO checklist, the pages every site needs and mobile speed fixes.
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Shopify
Organic shapes and motion for high-end web design
How to use organic CSS shapes, dark mode, WebGL liquid effects and GSAP ScrollTrigger on premium sites while keeping JavaScript lean and fast.
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Webflow
7 Webflow animation techniques that keep sites fast
How I keep animated Webflow sites fast with CSS transforms, Lenis, lighter Lottie files, GSAP, will-change and simpler interactions on mobile.
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WordPress
8 WordPress plugins worth removing from your site
Eight types of WordPress plugins I often find in site audits that slow pages down, create security risks or confuse Google, and what to use instead.
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WordPress
9 WordPress mistakes that hurt your Google rankings
Nine common WordPress setup mistakes that can hold back your search rankings, from permalinks to comment spam, and how to fix each one in minutes.
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WordPress
How I structure WordPress pages that convert
The calm page structure I use on WordPress landing pages: a clear promise, real proof, well-placed buttons and answers to common questions.
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Shopify
How I design Shopify stores that sell
The design system I use on Shopify stores, from the hero and product pages to checkout, mobile layout, trust signals and testing after launch.
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Webflow
How I set up Webflow blogs that rank and convert
How I structure Webflow CMS collections, blog templates, pillar pages and update routines so content keeps ranking with little ongoing maintenance.
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WordPress
9 WordPress settings I change on every new site
The nine WordPress settings I change on every new install, from permalinks and media sizes to comments and the dashboard, and why each one matters.
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WordPress
Why I build most client websites with WordPress
Why I usually recommend WordPress over other platforms: ownership, flexible content, room to grow, and the cases where another tool is the better fit.
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